And the people you trust with your digital presence shouldn’t treat it like one.
Porcupine Web Design was built around a simple idea: technology works best when it starts with understanding the business behind it.
That’s why Porcupine brings together two different perspectives – technical expertise and real-world business experience.
Ashley is the technical foundation of Porcupine Web Design. With more than 15 years of experience designing and developing websites, she has built digital experiences for independent businesses, professional organizations, authors, and established brands with national and international reach.
She specializes in creating clean, purposeful websites that are built around real business goals rather than templates. Ashley handles the design, development, and technical execution – ensuring every site is functional, user-friendly, and ready to support the rest of a business’s online presence.
Chris brings more than 25 years of experience in business operations, sales, management, and building businesses from the ground up. He focuses on understanding what a business is actually trying to accomplish, identifying what’s getting in the way, and making sure the digital work supports real-world business goals.
At Porcupine, Chris handles business development, strategy conversations, and the ongoing relationship side of the work – so clients have a clear point of contact who understands both the business challenges and the digital solutions.
Meet Brady and Willow, our in-house team of greeters, snack inspectors, and unsolicited security consultants. They keep things interesting, remind us to take breaks, and firmly believe every workday should include a swim.
Brady takes protecting the home office seriously – especially when birds have the audacity to exist outside it. Anything he doesn’t approve of receives a thorough barking-to. Off duty, he’s all about cuddles, love, and finding out whether you’re going to finish that snack.
Preferred benefits: swimming breaks, unlimited affection, and performance bonuses paid in treats.
Willow is our enthusiastic greeter and resident chaos master. A Catahoula mix still completing her puppy onboarding, she brings boundless enthusiasm and a flexible interpretation of office procedures. She’s ready to welcome you, investigate what you’re doing, and turn a perfectly ordinary moment into a team activity.
Preferred benefits: pool access, frequent snacks, and absolutely no expectation of sitting through a meeting.
A lot of digital work starts with a product:
Sometimes the answer is a new website. Sometimes it’s improving the one you already have. Sometimes it’s SEO, social media, advertising, or simply having someone trustworthy handle the digital work you’ve been trying to keep up with yourself.
And sometimes the best solution is something different from what you originally thought you needed.
We’re okay with that.
Our job isn’t to sell you the most services. Our job is to help you find the right solution for your business.
Ashley brings the technical expertise. Chris brings the business perspective. That combination is intentional.
We look at both sides of the equation:
That’s where we start. That’s how we work.
Before recommending a solution, we learn about your business, your customers, and your goals.
You shouldn’t need a technology degree to understand what you’re paying for or why it matters.
Your business isn’t a template. Your digital presence shouldn’t be either.
A website is rarely the end of the process. We can help you grow and manage your online presence as your business changes.
You became an expert at what you do. You shouldn’t have to spend your evenings learning SEO, troubleshooting your website, figuring out Facebook advertising, or wondering why nobody can find you on Google.
You run your business. We’ll handle the digital side.
Tell us where your business is today, where you want to go, and what’s getting in the way. We’ll help you figure out what comes next.
