Sean’s Salon

Sean’s Salon needed a refreshed online presence that better supported its business and made it easier to attract and serve new clients. Porcupine Web Design redesigned the website, strengthened its digital marketing, and introduced practical booking tools while creating a dedicated showcase for Sean’s wig-making services, including support for women undergoing chemotherapy and radiation treatment.

Porcupine Web Design updated Sean’s Salon’s website and marketing approach to better meet the business’s needs. The work included website redesign, graphic design, SEO, Google Business Management, Google and Facebook advertising, social media management and promotional flyer design. The new website also features an integrated appointment calendar with consultation deposits and a dedicated showcase for custom wig-making services.

Industry

Health and Beauty

Services

Appointment Calendar Integration, Consultation Deposit Setup, Facebook Ads, Google Ads, Google Business Management, Graphic Design, Promotional Materials, SEO, Web Design & Development

Platform

Wordpress

The Starting Point

The business behind the project.

Established in 1996, Sean’s Signature Salon is located in Sewickley, Pennsylvania. From its beginnings on Beaver Street, the salon has grown into a trusted destination for modern haircuts, dimensional color, and polished finishing services. It is also recognized for its expertise in wigs and hairpieces, making this specialized work a defining part of the salon’s identity and services.

The Challenge

Although Sean’s Signature Salon already had a website and social media presence, those channels no longer met the business’s needs. The salon wanted to improve its online visibility, attract new clients, and make appointment scheduling easier. It also needed a stronger way to showcase its wig and hairpiece services, including support for women experiencing hair loss during chemotherapy and radiation treatment.

The Approach

A foundation built around the business.

The salon already had a website and social media presence, but these no longer met the business’s needs. Sean needed a more effective online experience, improved visibility, and better ways to convert prospective clients into appointments. The business also needed a dedicated way to showcase its wig-making services and help clients arrange consultations.

Beyond the Website.

Grow

Ongoing SEO, Google Business Management, Google and Facebook advertising, and business-development consultation support the salon’s visibility, client acquisition, and continued growth.

Manage

Social media management, Hosting, maintenance and updates,

The Outcome

What changed for the business

Sean’s Salon gained a refreshed website, improved marketing support, and streamlined appointment scheduling. The integrated calendar and consultation deposit functionality make it easier for prospective clients to arrange appointments, while the wig-making showcase gives this specialized service greater visibility.

The client has reported increased salon foot traffic and appointments following the work.

Client Perspective

More Work

Different Projects. The same thoughtful approach.

Let’s talk about your business.

Tell us where you are now, where you want to go, and what’s getting in the way. We’ll help you figure out what comes next.